The More You Know

What are crop marks in printing?

What are crop marks in printing?

Ever wonder why your proof from the printer includes small tick marks at the edge of each corner? These marks actually play an important role in the printing process. Because printers cannot print to the edge of the paper, we often print artwork on paper that is...

Tourism Tips for Uncertain Times

Tourism Tips for Uncertain Times

Are you in the travel and tourism industry? When it comes to marketing, we recommend that you plan for the eventual recovery, so your company is ready for business when the dust settles. Here are a few ideas on how the team at NPW can help you educate your customers...

The Power of Print

The Power of Print

In the digital age, it might be easy to overlook print materials as a powerful way to reach your customers. However, print is still alive and well, not to mention highly effective. Whether your business is strictly online or you have a physical storefront, there are...

Why is CMYK used for Printing?

Why is CMYK used for Printing?

One of the most commonly asked questions we get here at the NPW printshop in Ogallala is “What’s the difference between CMYK and RGB?”. A good rule to remember is that CMYK color is used for designing print materials like business cards, fliers and posters. RGB color...

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